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Alicia Keys Delivers Striking Video For New Jam ‘In Common’

In Common

Singer/songwriter Alicia Keys has enjoyed many phases over her impressive career. The Grammy winner broke into the music scene in 2001 with her debut album Songs In A Minor and the genre-defying track “Fallin.” She scored major radio play with her hits “How Come You Don’t Call Me,” “A Woman’s Worth,” and of course her huge 2009 track “Empire State of Mind” with Jay Z.

For the past few years, Keys’ hits have begun veering more towards the adult contemporary sound, with inspirational tracks like “Girl On Fire” and “We Are Here” acting as her singles. But now it appears the classically trained piano playing teenager from Hell’s Kitchen is going back to the beginning and giving fans a sound unlike anything they’ve heard before.

Keys’ latest single “In Common” is a seductive and exciting track, fused with African and Latin influences. “In Common” maintains a steady anticipation throughout, with Key’s visual lyrics drawing a picture of less complicated times, singing, “We used to talk until midnight/All those days that you stayed at my house/We were just passing the time/When we were young and we ain’t had no vows.”

Keys debuted the video for “In Common” this week and is sticking with the more natural look she debuted earlier this month on SNL, wearing her curly hair up in a relaxed updo and showing off her gorgeous face with little make.

The black and white video consists of a happy looking Alicia grooving to her seductive, laid back track, while a group of dancers perform locking, contorting, and contemporary routines. Bringing in hints of her NYC roots with a fire escape, Keys dances and sings amidst couples and individuals showing off their own style.

The new song will likely act as the first single off Alicia Key’s sixth studio album, which is set to drop sometime this year.