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Justin Bieber is set to kick off his Purpose Tour tonight in Seattle, marking his official come back to touring. The once troubled popstar will be playing 64 shows across Canada, the US and Europe and he won’t be alone.
Picking an opening act for such a large scale tour is no small feat and can make or break a young artists’ career. Bieber has seen the power of the opening slot from both sides, opening for Taylor Swift early in his career and later inviting then-new boy band One Direction to play across North America with him.
Once again helping to put a new artist in the headlines, Justin has snagged rapper Post Malone and as one of the opening acts for the North American leg of the Purpose Tour.
So who is this guy?
Post Malone, real name Austin Post, is a 20 year-old rapper from Dallas who at this time last year was dropping tracks on Soundcloud. Malone is now recognizable to Bieber’s 61 million Instagram followers thanks to a number of pictures Bieber has posted of the rapper in the past few weeks.
He’s received the Kanye seal of approval, scoring a featuring spot on West’s 2015 track Fade along with Ty Dolla Sign and appearing on The Life Of Pablo.
In addition to West, Post has also worked with producing legend Rick Rubin. He’s currently working on recording his debut album, which hopefully includes some beats with Rubin.
Post Malone’s single White Iverson has gained some major traction on radio and TV, an impressive feat considering the rapper released it himself on Soundcloud with little to no promotion last year. The success of the single earned the indie artist a record deal, with Malone signing to Republic Records in August 2015.
Post Malone is no stranger to reality TV’s royal family, hanging out with Scott Disick and Kylie Jenner.
And before working with rappers like 50 Cent and Riff Raff, Post was part of a YouTube gaming group TeamCrafted and later joined the musical group BLKCVRD.