Chance the Rapper is an artist who has consistently rewritten the rules of the music business. His mixtape Coloring Book became the first streaming-only album to chart on the Billboard 200. Its success even reached The Grammys, with the award show announcing last June that streaming albums would be eligible for awards.
Now, the Chicago native is again forging new ground, this time premiering his latest music video on Facebook Live.
Announcing the stream on his social media accounts earlier today, Lil Chano premiered the family-friendly video for “Same Drugs,” complete with fuzzy puppet friends straight from Sesame Street. Wearing his trademark 3 New Era cap, Chance spent most of the video performing at a white grand piano while a puppet took over singer Eryn Allen Kane’s lines. John Legend, who also sings on the track, doesn’t appear in the video, although there are plenty of cute puppets we can assign as his double.
The video closes with a snow fall inside the TV studio, prompting Chance to slowly walk through the studio and past the other puppets working on the lot.
Chance the Rapper performed “Same Drugs” when making his SNL debut in December. The musician is set to have an even bigger year than 2016, starting off with a performance at Sunday’s Grammy Awards, where he’s nominated for seven Grammys including Best New Artist.
Making the festival circuit this year, Chance is also scheduled to perform at the Governors Ball, Sasquatch!, Hangout Festival, The Firefly, JMBLYA and Bonnaroo. He’s also been busy modeling a new line of clothing called #ThankUObama, which we wish was actually titled #SoGladUrStillPresidentObama.