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Crazier Collaborations Than Kanye West And IKEA


Kanye West really, really wants to collaborate with furniture giant IKEA. This week during an interview with BBC Radio 1‘s Annie Mac, West expressed his desire to make college dorm-friendly furniture at affordable prices. He said students would love his minimalist designs (for dorm rooms that are probably the size of North and Saint’s playpen).

“Yo IKEA, allow Kanye to create, allow him to make this thing because you know what, I want a bed that he makes, I want a chair that he makes–I want more products from Ye,” he expressed in third person.

This isn’t the first time he’s approached the Swedish brand with collaboration prospects. Back in March after he was pictured leaving an IKEA in Sweden, he took to Twitter to express how inspired it made him.

While flattered by West’s pursuit, IKEA gave a big Kanye shrug to his advances: “Although we are really flattered by Kanye West’s high interest in IKEA and the speculation around a joint venture, we have no plans to collaborate at this point in time,” a spokesperson from the company told CNBC.

The same day, they kept the hope alive by teasing Yeezy fans with a mockup on Facebook of what their collaboration could look like.

Could we be sitting on exclusive Yeezy cushions decorated with Kim Kardashian’s face in the near future? We never thought of adding the word “furniture designer” in front of West’s name.

Thinking more about this collaboration, we came up with even crazier pairings that could possibly (or never ever) happen in Holly-weird.

Jay Z and Pampers

Imagine a world where Jay Z decides to work with Pampers on his own line of couture diapers. Though he’s a dad now, we still can’t see Jay Z working with a baby-focused brand. What would the music in the commercial even sound like? “Jay to the P-oh/ Ers to the boo-tay/ That’s the Jay-pers/ Pull your dang Pampers Up.” Yikes.


Lil Wayne and Avon

Since Avon makes most people think of middle-aged women, having Lil Wayne as a spokesperson wouldn’t be the best marketing tactic. Can you picture your mother calling Lil Wayne with her Avon order of nail polish, vanilla-scented body wash and Fergie’s Outspoken perfume? At least it’s easy to make the chorus of “Lollipop” family friendly.


Desiigner and Starbucks

Okay, this isn’t too bad an idea. We already can’t understand half of the things Desiigner says because he sounds like he is speaking his own Starbucks-esque language most of the time. Also, who wouldn’t drink the Dab-uccino?


Rihanna and Old Navy

Rihanna’s ears are probably burning at the mention of her ever working with Old Navy. Can you imagine Rih in flare khakis and a long-sleeved navy shirt that’s below her belly button? It’s literally impossible to imagine, but in an alternate, unfashionable universe this could already be happening. And since she calls her army of fans her navy, Rih’s already halfway to this collab.


Gwyneth Paltrow and Cheetos

Does Gwyneth Paltrow even know what Cheetos are? The health and fitness queen would probably scoff at the idea of ever working with a brand that lists artificial colours in the ingredients. Maybe in the future Paltrow will work with the company to make gluten-free, all-natural brie and kale flavoured Cheetos.