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UK band Rudimental are only a few days away from the October 2 release of their sophomore album We The Generation and have figured out the best way to create buzz for a record — release a single with Ed Sheeran.
The four piece’s first album Home featured new and established singers, including John Newman, Alex Clare and Angel Haze, with the record earning a well-deserved Mercury Music Prize nomination and taking home a Brit Award for the single Waiting All Night.
Now the band are readying to release their follow-up and dropped their latest single, Lay It All On Me, today.
The new track features Ed Sheeran on vocals and Sheeran and Rudimental going way back. The two British acts have toured together and Rudimental wrote Bloodstream with Sheeran off his 2014 album X. Lay It All On Me will sadly be the last new piece of music fans will hear from Sheeran in a while, as he continues his tour in support of X.
This is my final thing I'm releasing for a while. Bad news if you like me, great news if you don't. We cater for everyone at SheeranCorp
— Ed Sheeran (@edsheeran) September 24, 2015
Rudimental told BBC Radio 1 that the song was written about the shared touring experience with Sheeran, saying, “We’ve been through a lot of ups and downs through the last few years of touring and saying goodbye to family and missing home, so it’s a song about sticking together, really, and brotherhood and sisterhood.”