Of all the many interviews he did, MuchMusic VJ J.D. Roberts said that Alice Cooper was one of the best – not because he was a big fan of the music, but because Alice was such an articulate subject. He had some interesting theories on tapping into audience phobias and the power of the reptile.
In 1984, Christopher Ward helped launch Muchmusic as Canada's first VJ. A former Second City Touring Company member and acclaimed songwriter, Ward has written for Diana Ross, Hilary Duff, The Backstreet Boys and many others. Ward received the 1990 Songwriter of the Year JUNO Award for Alannah Myles’ hit, "Black Velvet".